Following an exhaustive trials phase, GERRY WEBER International AG is to confirm its pioneering role in the apparel industry by introducing RFID (radio frequency identification) technology to optimise its logistics and retail processes, while at the same time improving loss prevention in the years to come. The GERRY WEBER Group is the first company anywhere in Germany to emply RFID as article surveillance technology, In a further innovation, the company will in future be sewing fabric RFID labels directly into its products.
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For 2009, the study has calculated brand equity for GERRY WEBER of 46 million Euros. With this, the company has taken place 44 in brand ranking and has gained two places compared to 2008. Apart from the value enhancement by 5 percent compared to the previous year, the fashion and lifestyle company has, when comparing the last ten years even shown an enhancement by 59 percent. In 1999, the brand equity was recorded with 29 million Euros. Semion general manager Jürgen Kaeuffer characterises GERRY WEBER in the W&V as "a stable fashion brand, steadily conveying quality and trust to its customers".
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The GERRY WEBER International AG has opted for further investments at the location in Düsseldorf and will establish with HALLE 30 an appealing centre, providing perfect conditions for future showrooms and office spaces on a total of 13.500 m2.
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The GERRY WEBER Group continued its success story in the first nine months of 2008/2009 and reached new sales and earnings records. Thanks to its own Retail activities, the company was able to actively manage its growth and defy the general economic crisis. “We launched our own Retail activities 10 years ago and have become better all the time,” said CEO Gerhard Weber. “Thanks to the EDI data fed from all HOUSES OF GERRY WEBER and from most of our retail customers we know our target group inside out. We gear all our processes to the requirements of the final consumer and match our products to actual demand. Thanks to our short response times, we are increasingly winning consumers in the premium segment.”
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Reaching new sales and earnings records, GERRY WEBER International AG again stood out from a weak market environment in the first six months of 2008/2009. “In spite of the global economic crisis, we achieved solid growth in all areas,” said CEO Gerhard Weber. “Incoming orders for our third collection for the autumn/winter 2009 season are up by as much as 33 percent on the previous year. Orders of our GERRY WEBER core brand have risen by 44 percent. Like-for-like sales of our own Retail segment increased as well.” Although the company has discontinued relations with many customers on account of their poor creditworthiness and reported declining revenues in countries that have been hit harder by the global recession than Germany and whose currencies have depreciated noticeably such as Russia, the UK and the Scandinavian countries, consolidated sales of the GERRY WEBER Group increased by 8.9 percent in the first half of 2008/2009. “These results show that we have adopted the right strategy. We have constantly moved towards the upper mid-price segment in recent years and firmly established ourselves in this segment. Building on attractive designs and high quality at relatively moderate prices, we are increasingly winning those consumers who are being lost by the luxury segment. The premium market today begins in the upper mid-price segment with GERRY WEBER,” the CEO added.
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At today’s Annual General Meeting of GERRY WEBER International AG, the seven items on the agenda requiring a resolution were approved by a vast majority of the shareholders. The proposal submitted by the Managing Board and the Supervisory Board to distribute a dividend of EUR 0.75 per voting share from the profit for the fiscal year 2007/2008 was accepted. This represents an increase of EUR 0.25 or 50 percent on the previous year. The total payout volume amounts to EUR 15.5 million. The remaining profit of EUR 28.9 million will be carried forward to new account. This is the highest regular dividend in the history of the company and gives the shareholders an appropriate share in the excellent profitability of GERRY WEBER International AG, which boosted its net profit by 46.2 percent in the past fiscal year thanks to significant operational improvements but also due to the corporate income and trade tax reform. The excellent profit performance of the GERRY WEBER Group continued in the first quarter of the current fiscal year.
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A 12.2 percent rise in sales and a clearly disproportionate increase in all earnings figures in the first quarter of 2008/2009 mean that GERRY WEBER International AG had an excellent start to the current fiscal year. In spite of the global economic crisis and the resulting general spending restraint, the fashion and lifestyle company continued to expand its unique market position. “It is true that there is a crisis, but it hits those companies that are not well positioned. Unlike these market players, we have achieved a lot in the past years, as we optimised our internal processes and introduced flexible procurement structures as well as state-of-the-art logistics systems. We are strong partners to the retail sector, as our brands offer retailers higher mark-ups and, hence, higher profits. It is not without reason that the trade press calls us the ‘lighthouse of the fashion industry’,” said CEO Gerhard Weber. “When the global crisis started on 29 September 2008, we adopted even tighter cost management principles the very next day. We will now put our expansion plans into practice with the existing headcount and not hire additional people outside the Retail segment. We have also streamlined our collections with a view to definitely reaching our targeted EBIT margin of 12 percent.”
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Having defied the challenging economic environment which prevailed during the 2007/2008 financial year, GERRY WEBER International AG is reporting sales and profits at new record levels for the period. Group sales up 12.4 percent and an EBIT margin of 11.0 percent mean that the company achieved its targets even in the face of a stagnating economy and a worsening crisis in the retail trade. “Our company’s excellent development is mainly due to our increasing responsibility at the point of sale. While remaining a strong partner to retailers, the GERRY WEBER Group continues to position itself as a vertically integrated system supplier managing the entire value chain from product development to sales in our own stores”, said Managing Board Chairman Gerhard Weber. “Our flexible distribution concept has allowed us to capitalise on all opportunities presenting themselves in the market. As a result we have grown clearly ahead of the industry average for several years.”
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In spite of the crisis in the German retail sector, GERRY WEBER International AG marked new sales and earnings records in fiscal year 2007/2008. According to preliminary figures, Group sales rose by 12.4 percent to approximately EUR 570 million. Earnings before interest and taxes (EBIT) increased at a disproportionate rate of 21.3 percent to approximately EUR 62.7 million. The EBIT margin climbed from 10.2 percent to approximately 11.0 percent. The company thus continued to grow at a dynamic pace against the negative industry trend. “It is becoming increasingly apparent who is able to master the challenges of the market and who is not,” said CEO Gerhard Weber. “Thanks to strict cost management, we are in a position to constantly cut our procurement prices while maintaining the same high quality of our products. As a result, we can offer retailers higher margins than most of our competitors. This is now paying off.”
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